JetBlue to auction flights on eBay

JetBlue to auction flights on eBay - Sep. 7, 2008

NEW YORK (AP) — JetBlue Airways Corp. is auctioning off more than 300 roundtrip flights and six vacation packages this week on eBay, with opening bids set between 5 and 10 cents.

Talk about business models changing. This is a bold experiment. How long before other low-cost airlines do the same? Will it work or just bankrupt them faster?

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