8 Different Facebook Landing Tabs Used By Businesses On Faceboo
8 Different Facebook Landing Tabs Used By Businesses On Facebook | Social Media Examiner
Are you looking to turn more Facebook lurkers into fans of your page? There’s no better way to do this than with a custom Facebook landing tab.As interest in Facebook marketing increases, marketers are looking for new ways to improve their technique.

Social media not working? / G Analytics for social media
Social media not working for brands
Using Google Analytics to maximize the power of social media
New ways for banks to profit from you
New ways for banks to profit from you | Marketplace From American Public Media
Obegi is starting to shift some of that effort to bank coupon programs. He says more than Google and Facebook, data from the banks will help him reach customers who are buying face cream from rivals

The “Social Media Expert” fallacy
Why I Will Never, Ever Hire A “Social Media Expert”
Being an expert in social media is like being an expert at taking the bread out of the refrigerator. You might be the best bread-taker-outer in the world, but you know what? The goal is to make an amazing sandwich, and you can’t do that if all you’ve done in your life is taken the bread out of the fridge.

10 Things I Learned From Failure
10 Things I Learned From Failure
10. No revenue, no business. Period. Build a sustainable business for yourself, and not one based on hypothetical acquisitions or imaginary investment capital. If your business can cut it, you may be able to buy other companies down the road or raise VC. But treating either path as a guaranteed strategy is simply stupid. Bottom line: Stop thinking about many tomorrows from now, and focus on today. Cash flow, or die.
The fallacy of Social Media Reciprocation
The Fallacy of Social Media Reciprocation | Social Media Today
If you honestly need someone to follow you or friend you on a social network to find self worth or acceptance, it’s really time to re-evaluate your priorities.

The beginning fo the end for Facebook
Millennial Generation’s Web Dominance On The Decline , Pew Study Says
The fastest growth on social networking sites like Facebook has come from the G.I. generation, those aged 74 or older
Facebook’s bet is to make the new generations getting online now, feel as excited about Facebook as the current generation are. However, this will not happen. It is all a game of perception. Facebook stops being cool when your mum, let alone your “grand-dad” is there.
Also, this world craves novelty. Not only will Facebook in a few years time (as short as 2?!) become less innovative, but they’ll be approaching what I call “brand fatigue”: just plain boredom with their design and image, based on having seen them so much. It is my personal theory that the new generations need less time to experience this phenomena than any of the previous ones.

News reports from the past on “The future”

Fascinating Social Media Facts of the Year 2010
Fascinating Social Media Facts of Year 2010 | Social Media Today
2. In terms of the impact of social networks on advertising, word of mouth is the popular option with 78% of customers trust peer recommendations on sites. While, only 14% trust advertisements.5. An average user becomes a fan of 2 pages every month.
7. 25% of search results for the world’s top 20 brands are linked to user-generated content.
11. * In a sample survey of 2884 people across 14 countries, on an average, users log in twice a day to social networking sites and 9 times a month on professional websites.
13. * In a sample survey of 2884 people across 14 countries, people have about 195 friends on an average.
16. An average Facebook user spends about 55 minutes a day on the site.
21. Average user is connected to 80 community pages, groups and events
22. Average user creates 90 pieces of content each month
26. **Over 150 million people engage with Facebook on external websites every month.
27. **Two-thirds of comScore’s U.S. Top 100 websites and half of comScore’s Global Top 100 websites are integrated with Facebook.
29. The most popular YouTube video – Justin Bieber, Baby ft. Ludacris has had over 374,403,983 views
30. ** YouTube receives over 2 billion viewers each day.
31. ** 24 hours of video is uploaded to YouTube by users every minute.
32. ** 70% of YouTube users are from the United States.
33. ** More than half of YouTube’s users are under the age of 20.
37. There are over 181 million blogs.
38. 34% of bloggers post opinions about products and brands.
41. ** Two thirds of bloggers are male.
46. 54% of bloggers post content or tweet on a daily basis.
47. 80% of Twitter users use Twitter on mobile devices.
50. **There are over 110 million users of Twitter currently.
53. Of the 60 million users of LinkedIn half of them are from outside US.
55. 80% companies use LinkedIn as a recruitment tool.
56. **Every second a new member joins LinkedIn.
62. **69% of users edit Wikipedia to fix errors.
63. **73% of Wikipedia users edit Wikipedia because they want to share knowledge.

Reputation management is as important as a dynamic social media strategy
If you work hard and spend millions a year obtaining new visitors to your website, should you not also take the same care in managing the reputation of your brand through other people’s comments online?
Hotels Seek Quicker Redress on TripAdvisor Reviews - NYTimes.com
“The world of the Internet and particularly social media has pretty much outstripped ethical guidelines, and some legal ones as well,”

